We have spent decades researching how we can make vehicles that are kinder to the environment, producing technologies such as hybrid that have already proved their value in reducing greenhouse gas emissions and helping us move towards a lower carbon society. We are still on that journey and we want to reduce our vehicle CO2 emissions by 90% by 2050, compared to the level we were at in 2010.
We plan to reach that ambition with an intensive programme of producing electrified cars. Globally, we aim to put more than 5.5 million on the road every year, and by 2030 our ambition is for at least one million of those to be zero tailpipe emission vehicles.
It is not just about reducing CO2, however, we share the concerns of governments and consumers around the world about the importance of air quality and continue to invest in finding ways of reducing vehicle emissions that directly impact on people’s health, such as nitrogen oxides (NOx) and particulates (PM) within our 360-degree view of design and technology innovation.