Toyota Invests in Cricket For All
We are delighted to announce our partnerships with the England and Wales Cricket Board (ECB), and Cricket Scotland. Each partnership will support men’s and women’s international teams, alongside initiatives to help foster the growth of grassroots participation.
Cricket For All
We are committed to supporting our partners’ aim of growing the game and making cricket more accessible to everyone across the United Kingdom and the Republic of Ireland. In line with our vision of Mobility For All, we will focus on initiatives that empower more individuals and communities to experience the fun of cricket and to connect through sport.
Accessibility and cricket
Under the shared vision to make cricket more accessible and inclusive, Toyota also becomes the first Official Champion of Disability Cricket and is appointed Title Partner to the Disability Premier League (DPL), playing an integral role in the continuing development of the England Disability teams.
Explore Disability Cricket
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Toyota and All Stars Cricket
We have partnered with All Stars Cricket – an eight-week programme developed by the ECB, also operating in Scotland, introducing children aged 5 - 8 to cricket.
To support the programme, we will fund thousands of bursary places annually, over the next 4 years.
As a result, in 2025 alone, 4,000 extra children will be able to take part in this programme free of charge.
Good For Cricket
Toyota will be launching the Good For Cricket Prize Draw to help cricket clubs raise money for essential equipment and resources, with a prize pool valued at more than £230,000 in the first year to support their fundraising efforts.
The participating clubs will receive 100% of the money they raise, generating extra funds for their teams and community activities.
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Get Set Weekend
For many years, Get Set Weekend has been a pre-season focal point for cricket clubs to get ready for the season ahead.
It is designed to inspire new and existing volunteers to spend time at their local club and Get Set for the upcoming season.
In April, our dealer network were delighted to support their local community clubs throughout the Get Set Weekend with a pack of essential items, vehicle provision and by providing volunteer support.